Marketing/ Strategic Design
from small to big brands
I analyse the market, competitors, brand, and KPIs to develop content strategies that connect with the right audience.
From visual creation—static, animation, and Reels—to copywriting, I manage the full content process and use performance data and trends to continuously optimize.
Organic first, paid second: I use organic content to identify what resonates before amplifying proven ideas through paid social.


Instagram content created for Moca in Holland (2026)
Marketing/ Strategic Design
from house appliances to fashion
I analyse performance, user behaviour, competitors, and market trends to optimize product categories, content, UX, and campaign strategies across Shopify and marketplaces.
For platforms like Amazon, I combine keyword optimization, content strategy, and visuals (statics & A+ content) to improve visibility, ranking, navigation, and purchase intent.


Amazon content created for Versuni (2024)
Marketing
from learning platforms to retail
I not only build websites from scratch, but also develop the SEO strategy behind them. Through keyword research and tools such as Semrush, I optimize content to improve search visibility and organic rankings on Google.
I also set up paid search campaigns aligned with specific business and campaign objectives.


SEO optimization for Learn with Moca (2026)
Marketing
from creative agencies to tech companies
I manage projects and cross-functional teams from brief to delivery, defining scope, timelines, budgets, and project stages. I coordinate stakeholders, track team performance, and ensure projects stay aligned with objectives and are delivered successfully.


Strategic Design
from travel agencies to learning platforms
I build brands from the ground up, defining their mission, vision, values, and positioning before bringing them to life visually—from logo design and brand guidelines to social media and digital applications.


Brand identity for Elite Club Peru (2020)
Some brands I’ve Worked With












More than numbers
10+ years
creating brands from scratch
9+ years
bringing strategy to life
5 years+
Managing creative teams & projects
Ready to re-build your brand?
Let’s discuss how strategy can elevate your presence and turn your ideas into meaningful results.